Cookie & Consent Policy
Last updated: 2026 • Compliant with GDPR & Italian Privacy Authority (Garante Privacy)
Effeo Agency di Fatih Ozusakli values transparency regarding how cookies and tracking technologies operate on effeoagency.com. This disclosure outlines what cookies are, how they function, and how you retain complete control over your consent preferences under EU GDPR regulations and Italian Garante guidelines.
1. What Are Cookies?
Cookies are small text files placed on your device when visiting web pages. They assist platforms in remembering user preferences, providing session security, and offering aggregated performance insights.
2. Categories of Cookies We Use
| Category | Purpose | Examples / Provider |
|---|---|---|
| Essential Cookies | Strictly necessary for security, layout rendering, and form submission. Always active. | Vite session tokens, security headers |
| Analytics Cookies | Collect anonymized, aggregated traffic data to help us optimize user experience. | Google Analytics 4 (IP Anonymization enabled) |
| Advertising & Retargeting | Measure conversion performance across Meta and Google ad campaigns. | Meta Pixel, Google Ads Tag |
| Preference Cookies | Remember language selection (EN / IT) and regional display preferences. | Language preference storage |
3. Web Analytics & Data Anonymization
We utilize Google Analytics 4 (GA4) with IP anonymization activated by default. IP masking truncates data before processing within EU servers, preventing direct personal identification. Data retention thresholds are configured to 14 months in accordance with Garante Privacy directives.
4. Managing Consent & Browser Settings
Upon your first visit, our Cookie Banner allows you to accept or decline non-essential tracking cookies. You may also modify cookie parameters via your browser settings:
- Google Chrome: Settings $\rightarrow$ Privacy and Security $\rightarrow$ Third-party cookies
- Apple Safari: Preferences $\rightarrow$ Privacy $\rightarrow$ Block all cookies
- Mozilla Firefox: Options $\rightarrow$ Privacy & Security $\rightarrow$ Cookies
5. Contact Information
For questions regarding cookie management, write to:
Effeo Agency di Fatih Ozusakli
Milan (MI), Italy | P.IVA: IT16997141003
Email: contact@effeoagency.com